The Science Behind The Shield
Rhino-Shield™ Ceramic Coating is a durable, flexible,
maintenance free exterior wall coating. It is a 100% acrylic
waterborne, high build formula that waterproofs, insulates, and
soundproofs.
Innovative technology combines 100% acrylic elastomeric resins with
urethane resins resulting in a flexible and extremely tough surface.
This coating actually becomes part of the substrate
due to excellent adhesion and bonding.
But how did this super product come to be?
History of Rhino-Shield
The owners of Rhino Shield started as home improvement contractors
in Destin, the panhandle of Florida, known for its extremes of
weather, with smothering southern heat and humidity, frosty cold,
torrential rain and, of course, hurricanes.
Over the years, they sold and applied many different paints and
coatings, including national brand paints, and even proprietary
coatings with long term warranties.
They were one of the "good guy" contractors—the kind of
company that actually that went back and took care of customers,
fixing issues with the paints and coatings they applied as problems
occurred.
After a while, the contractors found that the cost of repeat visits
and fixing paint and coating problems was not cost effective. In fact,
it was costing them a fortune. Service calls in the painting industry
are expensive to the contractor. They needed a more durable paint or
a better way to apply it.
They hired a chemist to help determine if the problems were due to
materials or their application. The chemist could find no immediate
fault in their methods, “You are using a lot of good materials
and you are certainly preparing the home and applying the product
according to the manufacturer’s specifications.”
So the chemist broke down the paints and coatings they were using and
discovered that they were full of fillers such as the clays,
extenders, and vinyl you find in almost every paint or coating. He
reported his findings to the contractors.
“The manufacturers of these paints and coatings are using too
many fillers. After two, three, or four years, these fillers are
degrading and causing your problems.”
The chemist suggested developing a coating with no fillers and less
water. He explained that in a paint or coating, after the water
evaporates you are left with only the solids. In the best scenario, if
those solids are the resins, pigments and ceramics that are active
parts of the coating, then you have a coating that won’t break
down like traditional paints.
So they developed the first generation of what was later to be
called “Rhino-Shield”. It ended up costing the
contractors a lot more per gallon to have this type of coating
manufactured for them, but they found that it saved a lot more money
in the long run not having to do all the service calls. Homeowners
appreciated that even more.
After their initial successes with the product, they wanted to
improve it further. So they contacted 3M with the idea of using the
superior 3M Ceramic Micro-Spheres to make Rhino-Shield better.
Since then, Rhino-Shield has spread across homes throughout the USA
with dealers in nearly every state. Rhino Shield of New England is the
exclusive Rhino-Shield dealer for New England.
3M Ceramics
Ceramic Micro spheres were invented in the early 1960’s by
the 3M Company as an outgrowth from the manufacture of solid ceramic
beads. Because the micro spheres are made from ceramics, they provide
the additional benefits of high heat and chemical resistance.
The central air pocket in the micro spheres provides an insulating
barrier for your walls much like a thermos bottle does. This
insulating, industrial maintenance-free coating is long lasting,
offering superior mildew resistance, corrosion resistance, and
ultra-violet ray reflectivity.
Rhino-Shield's 3M Ceramics incorporate different sized microspheres
as fillers. Conventional paints utilize inexpensive mineral products
as fillers that are irregular in shape and size. These
irregularly-shaped fillers don’t pack nearly as well as a mix of
small and large microspheres. (The smaller spheres pack more tightly
into the spaces between the larger spheres.) The more densely the
coating is packed with microspheres, the less permeable it is to
stains and the thicker it is when dry.
Adding 3M ceramic micro spheres and high quality Titanium
Dioxide to our top grade 100% acrylic elastomeric resins makes
Rhino Shield reflect more light and heat, repel water better, and is
more durable than any other coating on the market.
Ongoing testing and constant improvements ensure that Rhino Shield
will remain the absolute best exterior coating for your home.
For a complete look at the science of Rhino-Shield Ceramic
Coatings, please call today and speak to one of
our experienced representatives.
Unique Penetrating Bonding Agent
When Rhino Shield was designing their primer they told the chemist,
"Cost is of no concern, just make us the best primer possible."
The result was the only primer on the market that will stay tacky for
up to 3 weeks.
If you apply any other primer, it will be dry to the touch in just a
few hours - there is no tacky feeling left. They rely totally on a
chemical reaction to make the primer and paint "set".
So what does that mean? It means that Rhino Shield's primer does not
have to rely on only a chemical reaction to make it all stick
together. The tacky feeling is a glue like adhesion making the coating
bond together and become a cohesive system.
No other primer can match it!
Product Testing Data
3M Thermo Conductivity. Most paints and coatings
utilize mineral filer and chalk (CaCO3-calcium carbonate) as
filers. At Rhino-Shield we use 3M ceramic spheres. Besides excellent
durability, they help insulate. Rhino-Shield qualifies as a
"Low-e" coating. This test compares the thermal conductivity
of CaCO3 versus W410 and K46 spheres utilized in Rhino-Shield. As you
can clearly see in the graphs, the CaCO3 allows heat to quickly
transfer while the ceramics prevent it. View the 3M
Microspheres Conductivity Report (PDF).
BASF Testing. Rhino-Shield Ceramic Coating is
rigorously tested by tested by BASF and a series of independent labs
to ensure quality, consistency, and dependability. Rhino-Shield
Ceramic Coating meets or exceeds requirements in the following
categories:
Physical Property ASTM Test Number
Dry Adhesion C 794/ D 903
Elongation D 2370
Flexibility D 522
Fungi resistance G 21
Permeance D 1653A
Salt Spray 8-117-97
Surface Burning Characteristics
of Building Materials E 84-03b
Tear Resistance D 624
Total Emittance and
Spectral Reflectance E408-71
Tensile strength D 2370
Viscosity D 562
Water swelling D 471
Wet Adhesion C 794/ D 903
Weight of solids D 1644
BASF is one of the largest and most respected chemical companies in
the world. They are recognized by the slogan “We don't make a
lot of the product you buy, we make a lot of the products you buy
better”. BASF has performed several rounds of testing on
Rhino-Shield. Rhino-Shield excels at flexibility, tear resistance,
tensile strength, breathability, and viscosity. Additionally, BASF
performed an accelerated aging test. At the end of the test
Rhino-Shield showed no visable signs of aging and maintained its
elastomeric properties.
Class A Fire Rating
Rhino-Shield has a class A fire and smoke rating. In some areas of
the country prone to wildfires, buildings with a class A fire rating
may qualify for a discount on their homeowners insurance.
View the Fire Test Results
Salt Tolerance
Rhino-Shield is the most salt tolerant coating on the market. This
is vital in coastal areas. As the testing shows, we are in the top
category of salt tolerance and even outperformed the industry
standard, Rustoleum. View the Salt Spray Testing Results.
Rhino-Shield™ Ceramic Coating is a durable, flexible,
maintenance free exterior wall coating. It is a 100% acrylic
waterborne, high build formula that waterproofs, insulates, and
soundproofs.
Innovative technology combines 100% acrylic elastomeric resins with
urethane resins resulting in a flexible and extremely tough surface.
This coating actually becomes part of the substrate
due to excellent adhesion and bonding.
But how did this super product come to be?
History of Rhino-Shield
The owners of Rhino Shield started as home improvement contractors
in Destin, the panhandle of Florida, known for its extremes of
weather, with smothering southern heat and humidity, frosty cold,
torrential rain and, of course, hurricanes.
Over the years, they sold and applied many different paints and
coatings, including national brand paints, and even proprietary
coatings with long term warranties.
They were one of the "good guy" contractors—the kind of
company that actually that went back and took care of customers,
fixing issues with the paints and coatings they applied as problems
occurred.
After a while, the contractors found that the cost of repeat visits
and fixing paint and coating problems was not cost effective. In fact,
it was costing them a fortune. Service calls in the painting industry
are expensive to the contractor. They needed a more durable paint or
a better way to apply it.
They hired a chemist to help determine if the problems were due to
materials or their application. The chemist could find no immediate
fault in their methods, “You are using a lot of good materials
and you are certainly preparing the home and applying the product
according to the manufacturer’s specifications.”
So the chemist broke down the paints and coatings they were using and
discovered that they were full of fillers such as the clays,
extenders, and vinyl you find in almost every paint or coating. He
reported his findings to the contractors.
“The manufacturers of these paints and coatings are using too
many fillers. After two, three, or four years, these fillers are
degrading and causing your problems.”
The chemist suggested developing a coating with no fillers and less
water. He explained that in a paint or coating, after the water
evaporates you are left with only the solids. In the best scenario, if
those solids are the resins, pigments and ceramics that are active
parts of the coating, then you have a coating that won’t break
down like traditional paints.
So they developed the first generation of what was later to be
called “Rhino-Shield”. It ended up costing the
contractors a lot more per gallon to have this type of coating
manufactured for them, but they found that it saved a lot more money
in the long run not having to do all the service calls. Homeowners
appreciated that even more.
After their initial successes with the product, they wanted to
improve it further. So they contacted 3M with the idea of using the
superior 3M Ceramic Micro-Spheres to make Rhino-Shield better.
Since then, Rhino-Shield has spread across homes throughout the USA
with dealers in nearly every state. Rhino Shield of New England is the
exclusive Rhino-Shield dealer for New England.
3M Ceramics
Ceramic Micro spheres were invented in the early 1960’s by
the 3M Company as an outgrowth from the manufacture of solid ceramic
beads. Because the micro spheres are made from ceramics, they provide
the additional benefits of high heat and chemical resistance.
The central air pocket in the micro spheres provides an insulating
barrier for your walls much like a thermos bottle does. This
insulating, industrial maintenance-free coating is long lasting,
offering superior mildew resistance, corrosion resistance, and
ultra-violet ray reflectivity.
Rhino-Shield's 3M Ceramics incorporate different sized microspheres
as fillers. Conventional paints utilize inexpensive mineral products
as fillers that are irregular in shape and size. These
irregularly-shaped fillers don’t pack nearly as well as a mix of
small and large microspheres. (The smaller spheres pack more tightly
into the spaces between the larger spheres.) The more densely the
coating is packed with microspheres, the less permeable it is to
stains and the thicker it is when dry.
Adding 3M ceramic micro spheres and high quality Titanium
Dioxide to our top grade 100% acrylic elastomeric resins makes
Rhino Shield reflect more light and heat, repel water better, and is
more durable than any other coating on the market.
Ongoing testing and constant improvements ensure that Rhino Shield
will remain the absolute best exterior coating for your home.
For a complete look at the science of Rhino-Shield Ceramic
Coatings, please call today and speak to one of
our experienced representatives.
Unique Penetrating Bonding Agent
When Rhino Shield was designing their primer they told the chemist,
"Cost is of no concern, just make us the best primer possible."
The result was the only primer on the market that will stay tacky for
up to 3 weeks.
If you apply any other primer, it will be dry to the touch in just a
few hours - there is no tacky feeling left. They rely totally on a
chemical reaction to make the primer and paint "set".
So what does that mean? It means that Rhino Shield's primer does not
have to rely on only a chemical reaction to make it all stick
together. The tacky feeling is a glue like adhesion making the coating
bond together and become a cohesive system.
No other primer can match it!
Product Testing Data
3M Thermo Conductivity. Most paints and coatings
utilize mineral filer and chalk (CaCO3-calcium carbonate) as
filers. At Rhino-Shield we use 3M ceramic spheres. Besides excellent
durability, they help insulate. Rhino-Shield qualifies as a
"Low-e" coating. This test compares the thermal conductivity
of CaCO3 versus W410 and K46 spheres utilized in Rhino-Shield. As you
can clearly see in the graphs, the CaCO3 allows heat to quickly
transfer while the ceramics prevent it. View the 3M
Microspheres Conductivity Report (PDF).
BASF Testing. Rhino-Shield Ceramic Coating is
rigorously tested by tested by BASF and a series of independent labs
to ensure quality, consistency, and dependability. Rhino-Shield
Ceramic Coating meets or exceeds requirements in the following
categories:
Physical Property ASTM Test Number
Dry Adhesion C 794/ D 903
Elongation D 2370
Flexibility D 522
Fungi resistance G 21
Permeance D 1653A
Salt Spray 8-117-97
Surface Burning Characteristics
of Building Materials E 84-03b
Tear Resistance D 624
Total Emittance and
Spectral Reflectance E408-71
Tensile strength D 2370
Viscosity D 562
Water swelling D 471
Wet Adhesion C 794/ D 903
Weight of solids D 1644
BASF is one of the largest and most respected chemical companies in
the world. They are recognized by the slogan “We don't make a
lot of the product you buy, we make a lot of the products you buy
better”. BASF has performed several rounds of testing on
Rhino-Shield. Rhino-Shield excels at flexibility, tear resistance,
tensile strength, breathability, and viscosity. Additionally, BASF
performed an accelerated aging test. At the end of the test
Rhino-Shield showed no visable signs of aging and maintained its
elastomeric properties.
Class A Fire Rating
Rhino-Shield has a class A fire and smoke rating. In some areas of
the country prone to wildfires, buildings with a class A fire rating
may qualify for a discount on their homeowners insurance.
View the Fire Test Results
Salt Tolerance
Rhino-Shield is the most salt tolerant coating on the market. This
is vital in coastal areas. As the testing shows, we are in the top
category of salt tolerance and even outperformed the industry
standard, Rustoleum. View the Salt Spray Testing Results.
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